Thoughtful entries on style, sustainability and the fashion industry; we care about this stuff and think you should too
Your Guide to Classic Style
Rest assured: this is not your mom or grandma’s style, although if you fall into the Classic archetype, taking a little “shopping trip” in their closets for some vintage gems may prove particularly fruitful for you. While Classic style is rooted in heritage dressing and its timeless appeal, it is also equal parts charming and youthful.
Meet Our Head of Growth, Devon Rule
Devon Rule, Indyx’s Head of Growth has followed everything but the rule when it comes to her path to fashion. But it is her very multifaceted experiences in different niche cultures that makes her the ideal candidate to understand how to nurture our own Indyx community. One thing she can say with certainty about her role is that she is never bored in her mission to make Indyx into a community of helpful, trusted advisors who add value to their users' lives.
How to Decide What To Keep, Donate, or Sell (And Do It Sustainably!)
While editing down what we own comes naturally to some of us, parting ways with our possessions can be a stressful concept for others. This is especially true when it comes to our clothing , which can be deeply tied to specific memories or our sense of self. How should you decide what to remove from your closet? Is it worth selling or should I just donate?
Why Resale Is the Secret to Achieving Your Dream Wardrobe
The industry has been so focused on touting the sustainability benefits of resale, that we’ve collectively missed the most compelling story of all: how it can be an incredible tool in building your dream wardrobe. The wardrobe of highly curated, sumptuous pieces from high-end brands that mix-and-match effortlessly. The wardrobe that you open, and every single item sparks joy. The wardrobe that makes getting dressed in the morning…fun!
Your Guide to Relaxed Style
Relaxed Style is commonly misunderstood as having a very laid back approach to fashion - almost an “anti-fashion” archetype - but in reality it is a curated image of effortlessness. The key word is curated - what appears to be thrown together, is actually thoughtfully styled. A tee shirt and jeans outfit is casual, but when we add a polished belt, an oversized watch and some clean white sneakers, the look has been upgraded to Relaxed.
Your Guide to Urban Chic Style
The term Urban Chic brings to mind images of women on the move, busy but never in a rush, eye-catching but never flashy. The Urban Chic style is refined, cosmopolitan, and most distinctively, modern and yet timeless.
Meet our Founder and CEO, Yidi Campbell
Yidi’s founder story is a combination of a personal pain point and the ability to see the universality of her experience - as well as seeing the opportunity to rewire the broader fashion industry. As she describes it, “Indyx is a platform that helps women who want to be more conscious about what they own in their wardrobe and equips them to make the best choice on what to keep, how to style, and what to sell.”
What to Expect During a Pro Cataloging Session
Our Pro-Indyx service does all the hard work for you to create an oh-so-scrollable digital wardrobe. Learn what to expect during this wardrobe cataloging session so you can sit back, relax, and get a beautifully cataloged digital wardrobe without lifting a finger.
What To Prioritize When Cataloging Your Wardrobe
I believe how you prioritize what to catalog should align with your overall wardrobe goals. We hope you will eventually capture everything in your wardrobe on Indyx, but starting at the right place can ensure you get immediate value out of your digital wardrobe.